Blog#4 - Search Engine Optimization (SEO)

Search Engine Optimization (SEO) helps you to make your website to be on the top of the page on the search engine websites like Google, Yahoo, Bing, and other. Another definition I found on Search Engine Land says that it is a process of getting traffic from "free", "organic", "editorial" or "natural" search results on search engines.

There is some advantages about SEO that people might not know yet. I am going to talk about these advantages briefly so you could know if it is beneficial for you or not. 

- The results are low costs (in comparison to AdWords and PPC)

Organic listing is usually free. When you are listed on the top, you don't pay per click or allocate a budget for advertising. It is like a gift keeps on giving. There is no need anymore to pay money for advertisements and all those stuff with SEO.

- Definite increase in traffic

With Analytics and reporting tools, you will get a lot of traffic. It will maximize audience to your business easily with no fees. You will get an incredible results with SEO but you will need to put effort to organize it the right way. You will track traffic and from this point you will know where you can update your website.

- Higher brand credibility, people trust Google

Google is the number one search web engine that most of the people use and trust. From this point, if your website is on the top of the page in their search they will choose it since it matches what they need in their best search web engine that is Google. You will just need to beat your competitors by knowing how to get your website before their website on Google. 

- Take your business to the next level

SEO can bring thousands of visitors to your website that means that you will have to expand so you could get more and more. You might face an item that is not on your website and the customers want it. At that point, you will have to add it since there is a lot of demand on it which once you will have it you are going to be on a next level.

Try out SEO and see where your business will be. You will see yourself on the top of any of your competitor with lower costs and more benefit. React quick and start it now!

Amazon is on the top of the list that uses SEO. You can see Amazon is the number one website that comes on the top of Google's search because it is providing everything you need. And now, they are upgrading their service, Amazon Prime is a very successful way that made them number one. You can subscribe and pay a yearly fee. You will get a lot of benefit by this fee like you will get free tax on any time under Prime, free 2 days shipping, and a lot of daily discounts. Amazon knows how to use SEO and it helps them a lot since they are very close to there customers. The customer satisfaction is so important for them which make them better than any other business. 

To visit amazon, press this link now.

Blog#3 - Google Analytics Tips

If you are wondering what is Google Analytics you have to check it out by press on this link.
Google Analytics helps you to know who is your audiences, what are they looking at, what they need, and a lot of major information to help you to develop your business.

First, you can use audience data when creating custom visitors segments.
You can take the information from the audience and know who you can target. You will be able to make your business better by just simple information.

As you can see, you can check the percentage of the audience what they are interested in. Once you know that most of them are interested in a specific section so you can focus on this section more later and get more audience to this part. 

Second, you can organize you website in a way that looks very professional and link sections together. It is always helpful so you can build your website easily and know which part can connect with which part. And you can also set events easily with it. 

Finally, you can compare events and actions that happened in the past month to your current month. You can compare your sales, events, and people who visited your website.

A great example of a company that uses Google Analytics is General Electric as known as GE.

GE is an international company that has a location in a lot of countries. To know their audience and their background they use Google Analytics to get used to their cultures. It helps them also to interact with their audience since they are from different countries and speaks different languages. As you can see they have their own website but in different languages since they are developed in a lot of foreign countries.

If you want to check more companies that uses Google Analytics press this link now.

Blog#2 - Go Anywhere You Want

We always need to make our website organized and neat. Any business that is trying to start and develop a website will need to use some of these tips so they can have the best website and have a good review.

- Tip 1: Nice and simple
You will always need to make it so easy for people to surf on your website and make it simple so they can reach whatever they want easily. When you organize your website in sections and each sections have special tabs, that's what I call organized. After you are done with all the arrangement, you can check which tab people most visited so you can highlight it and make it more visible and upgrade it too.

- Tip 2: Current information
You will need to update your informations if there is any change. Never leave an old information before because it can make it complicated for people and they will just give up and exit your website. When you have any information that you have to change, change it right away and show the people that you changed it so they could know and they could stay on the same page.

- Tip 3: Basic SEO (Search Engine Optimization)
SEO is very important these days because it leads the people to the websites that they want to surf into it easily. It is basically the bold words on Google, Bing, Yahoo, and others. It is kind like the AdWords that is some words that the managers study that people type so the manager's website comes first on the search of Google or any other searching websites.

- Tip 4: Expressive content
Your website has to be written in conversational style. Let people understand what you mean by each word you put. Don't make it so complicated or don't use words that people usually don't use. And you can also add a part of an online chat for people who have trouble in any part of your website so they can have a quick response from one of your employees who knows your website so well.

- Tip 5: Call to action
If there is something on your website that you had trouble with by people who are sending you a lot of emails about it, make a button linked to this item that will take them to another page or tab that will have more information about this item or service. Make it easy for people from the beginning so they will not suffer with those issues.

A prefect example of a successful website is Orbitz.

Orbitz is a website that can get you all the best deals of flights, trips, hotels, car rentals, and many other things. I like the fact that you can many booking at the same time.

For example, you can go buy a flight to Las Vegas (you can choose one way or round trip). Within the same booking you can rent a car from the airport so you can use it in Las Vegas. you will not worry about paying cabs or Ubers. You can also book some the hotels and choose from low category to high category. Within all that, you can sign up for an Orbitz rewards accounts and get cash back or promo codes that you can use later one in different reservations.

After checking Orbitz website, I can conclude that their website include all the tips that I talked about and they are doing an amazing job with the customer service. You can have any questions and they will reply right away. They are so flexible and friendly in cancelling or changing reservations.

I would recommend to go to their website and book any trip you want. You can check the best deals and you can get benefits later after each reservations you make at their website.

Blog#1 - Tips for Business blogging

16 top tips from blogging from experts to beginners:

I will talk today about some tips for blogging. As I mentioned on the top the link of the website where I really liked their tips about business blogging.
Blogging is so helpful to get new customer to a product or service. It is always helpful because there is some interactions and a lot of opinions mentioned. A blogger always have tips to use so he can gain people's trust and make them follow and subscribe him. Once you get a lot of subscribers, big companies ask you to post their products offers or services and pay you so they could get more customers to buy or use their product or service.

Some of these tips that bloggers use are:

1. Get ideas from your audience (by Dave Larson, founder of @tweetsmart). Always use your audience as a key of success. Once you interact with your audience and use their ideas, they will get your attention and they would like to keep following you no matter what.

2. Understand your audience (by Brian Clark, founder and CEO of CopyBlogger). You will have to know what your audience want and interact with them. Know what they want and what they need. It takes time for sure but you will get there. Sometimes there is misunderstanding by bloggers, at that point don't just avoid it. You will have to face it and response to negative comments.

3. Write for yourself first (by Adri Pienaar, founder of PublicBeta). Write about yourself so people could know you and focus on your thoughts and opinions. Let people who you are and where you come from. Tell them little background about yourself so they know who they are talking to.

4. Build your email list (by Kristi Hines, freelance writer and professional blogger). With saying built your email list that means get your contacts by their email and don't lose them. put them in a list so you can reach anyone of them anytime you want.

If you open the website, you will see more tips. I chose these four because I noticed that they are the most important for me.

After getting to know some tips in blogging, I am going to talk Starbucks' blog. What makes Starbucks successful in blogging?

Starbucks' blog is called 1912PIKE. It posts very interesting articles that you would never think about it. One of the article that I liked is actually the last one. They were talking about what is the story behind their logo. The logo is a Siren (unique logo, basically a mermaid but with two tails). This something that I would never think about it but after looking on Starbucks' blog, I learned about their logo and many other details. 

I would recommend to go to 1912PIKE Starbucks' blog and check what they have. I am pretty sure that you will like what they are sharing.

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Hello visitors my name is Omar and I hail from the beautiful country of Egypt. I'm a student at Southwest Baptist University and I'm also a business marketing major. I am a tennis player at my university and in my free time outside of the classroom I enjoy taking my dog on walks.
This blog is about tips for beginners who wish to start future blog about business marketing.